Category: Direct Marketing

Electronic Marketing Under PECR, which covers marketing by phone, fax, email, text or any other type of ‘electronic mail’, there are different rules for live calls, automated call, faxes and electronic mail...

Automated Calling Systems and Fax Let’s take at each of the rules. Firstly at Automated Calling Systems & Fax Automated Calling Systems An automated calling system capable of automatically initiating a sequence of...

Phone and email Marketing We’ve looked at Automated Calls and Fax Marketing, next we’ll look at phone and email. Live Calls The regulations cover live marketing calls to landlines and mobile devices and should not be...

Cookies The basic rule here is that you must: tell people if you set cookies explain what the cookies do and why get the person’s consent to sort a cookie on their device. There are exemptions if: the cookie is for the...